Our journey began in 2015, when our founder’s consulting firm, Bianix Technology, won a contract to solve the item on boarding challenge at Canada’s largest retailer, Loblaw Companies Ltd. We revolutionized item setup at Loblaw, reducing time to onboard new items from weeks and months to 1-3 days, generating over 30 million dollars annually in increased profit, and millions more in cost savings.

Inspired by this sucess, we decided to bring our solution to the world. In 2017, we launched Simplista, an agile, intelligent, API-centric SaaS platform designed to streamline trade between retailers and their supplier partners.